Audience Types
Use this reference to adapt message structure by reader profile.
Executive Audience
- Decision-focused, short attention window.
- Prefer recommendation first, impact second, risk third.
- Keep to one page when possible.
Suggested structure:
- Recommendation
- Business impact
- Risks and mitigations
- Decision needed and deadline
Manager Audience
- Needs plan, ownership, and timeline.
- Expects tradeoffs and resource implications.
Suggested structure:
- Objective
- Current state and impact
- Options/tradeoffs
- Action plan with owners
Compliance/Legal Audience
- Needs obligations, evidence, and exposure.
- Prefers precise language and traceable facts.
Suggested structure:
- Requirement or risk statement
- Evidence/status
- Gap and remediation steps
- Reporting timeline
Cross-Functional Audience
- Needs context across teams and dependencies.
- Prefers concise shared vocabulary and explicit interfaces.
Suggested structure:
- Summary of change
- Team impacts
- Dependencies and blockers
- Actions by team